Polarn O. Pyret AB is a premium clothing manufacturer. With a focus on high-quality standards and sustainability, they create clothing for children aged 0 – 12 years. You can find their stores throughout Europe and the US or shop online. And their global reach requires multilingual content. Fortunately, Polarn O. Pyret (PO.P) has streamlined translation by integrating their inRiver PIM system with LanguageWire.
The Challenge
“Before we had the LanguageWire connector for our PIM, we would send texts for translation in Excel files. These files contained a lot of other necessary product information, and it was crucial that this information wasn’t altered while translating the product texts,” explains Cindy Heinold, Product Information Manager at PO.P. Sending unwieldy Excel files led to mistakes and translation delays, which was quite frustrating for all involved. Even with rigorous project management, it was still hard to make sure that no errors were made.

“It's crucial that information isn’t altered while translating product texts.”
The Solution
PO.P recognised a need to streamline the translation process and make sure that focus remained on quality and keeping deadlines. The solution was integration and automation. PO.P's inRiver PIM system is now integrated with LanguageWire, eliminating manual tasks and reducing time-to-market. "The integration went smoothly, and the connector is very easy to work with,” says Cindy Heinold. “LanguageWire handles project management and always meets our needs and requests. Just as important, LanguageWire manages to maintain a high standard and keep deadlines.” Cindy Heinold concludes.
“With the connector setup, we minimise the risk of mistakes and it’s a quick way to translate product information.”
Translation workflows that just click
Connect LanguageWire directly to your inRiver PIM system and manage multilingual product content without leaving your environment. Automate translations, skip the copy-paste, and get to market faster—everywhere you sell.
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